{"id":2471,"date":"2025-07-14T12:50:53","date_gmt":"2025-07-14T12:50:53","guid":{"rendered":"https:\/\/vvabc.it\/?p=2471"},"modified":"2025-07-14T12:50:53","modified_gmt":"2025-07-14T12:50:53","slug":"%f0%9d%90%83%f0%9d%90%9a-%f0%9d%90%ac%f0%9d%90%9e%f0%9d%90%a6%f0%9d%90%a9%f0%9d%90%a5%f0%9d%90%a2%f0%9d%90%9c%f0%9d%90%a2-%f0%9d%90%9c%f0%9d%90%a5%f0%9d%90%a2%f0%9d%90%9e%f0%9d%90%a7%f0%9d%90%ad","status":"publish","type":"post","link":"https:\/\/vvabc.it\/?p=2471","title":{"rendered":"\ud835\udc03\ud835\udc1a \ud835\udc2c\ud835\udc1e\ud835\udc26\ud835\udc29\ud835\udc25\ud835\udc22\ud835\udc1c\ud835\udc22 \ud835\udc1c\ud835\udc25\ud835\udc22\ud835\udc1e\ud835\udc27\ud835\udc2d\ud835\udc22 \ud835\udc1a \ud835\udc2c\ud835\udc2d\ud835\udc1a\ud835\udc24\ud835\udc1e\ud835\udc21\ud835\udc28\ud835\udc25\ud835\udc1d\ud835\udc1e\ud835\udc2b \ud835\udc1a\ud835\udc2d\ud835\udc2d\ud835\udc22\ud835\udc2f\ud835\udc22"},"content":{"rendered":"<p>Un \ud835\udc1b\ud835\udc2b\ud835\udc1a\ud835\udc27\ud835\udc1d \ud835\udc20\ud835\udc22\ud835\udc1a\ud835\udc29\ud835\udc29\ud835\udc28\ud835\udc27\ud835\udc1e\ud835\udc2c\ud835\udc1e di abbigliamento in cotone biologico ha trasformato un piccolo gesto \u2013 distribuire semi di cotone \u2013 in un\u2019intera\u00a0\ud835\udc22\ud835\udc27\ud835\udc1f\ud835\udc2b\ud835\udc1a\ud835\udc2c\ud835\udc2d\ud835\udc2b\ud835\udc2e\ud835\udc2d\ud835\udc2d\ud835\udc2e\ud835\udc2b\ud835\udc1a \ud835\udc29\ud835\udc1a\ud835\udc2b\ud835\udc2d\ud835\udc1e\ud835\udc1c\ud835\udc22\ud835\udc29\ud835\udc1a\ud835\udc2d\ud835\udc22\ud835\udc2f\ud835\udc1a. \ud835\udc43\ud835\udc5f\ud835\udc56\ud835\udc60\ud835\udc61\ud835\udc56\ud835\udc5b\ud835\udc52\u00a0ha appena lanciato CoTToN BANK, un progetto che permette ai clienti di \ud835\udc1c\ud835\udc28\ud835\udc25\ud835\udc2d\ud835\udc22\ud835\udc2f\ud835\udc1a\ud835\udc2b\ud835\udc1e \ud835\udc22\ud835\udc25 \ud835\udc29\ud835\udc2b\ud835\udc28\ud835\udc29\ud835\udc2b\ud835\udc22\ud835\udc28 \ud835\udc1c\ud835\udc28\ud835\udc2d\ud835\udc28\ud835\udc27\ud835\udc1e \ud835\udc1e \ud835\udc2c\ud835\udc1c\ud835\udc1a\ud835\udc26\ud835\udc1b\ud835\udc22\ud835\udc1a\ud835\udc2b\ud835\udc25\ud835\udc28 con calze e t-shirt.<br \/>\nIn cambio del cotone raccolto, i partecipanti ricevono punti con cui ottenere capi realizzati con cotone domestico.<\/p>\n<p>\ud835\udc16\ud835\udc21\ud835\udc1a\ud835\udc2d \ud835\udc22\ud835\udc1f&#8230;<br \/>\n&#8230;la prossima rivoluzione nella moda sostenibile non fosse solo nei materiali, ma nel coinvolgimento diretto delle persone nella filiera?<br \/>\n\ud835\udc43\ud835\udc5f\ud835\udc56\ud835\udc60\ud835\udc61\ud835\udc56\ud835\udc5b\ud835\udc52\u00a0non vende solo vestiti, ma \ud835\udc22\ud835\udc27\ud835\udc2f\ud835\udc22\ud835\udc2d\ud835\udc1a \ud835\udc22 \ud835\udc1c\ud835\udc25\ud835\udc22\ud835\udc1e\ud835\udc27\ud835\udc2d\ud835\udc22 \ud835\udc1a \ud835\udc1d\ud835\udc22\ud835\udc2f\ud835\udc1e\ud835\udc27\ud835\udc2d\ud835\udc1a\ud835\udc2b\ud835\udc1e \ud835\udc1c\ud835\udc28-\ud835\udc29\ud835\udc2b\ud835\udc28\ud835\udc1d\ud835\udc2e\ud835\udc2d\ud835\udc2d\ud835\udc28\ud835\udc2b\ud835\udc22, a conoscere la filiera, a rigenerare terreni abbandonati e a contribuire a un nuovo modello di approvvigionamento locale e tracciabile.<\/p>\n<p>\ud835\udc12\ud835\udc28 \ud835\udc30\ud835\udc21\ud835\udc1a\ud835\udc2d<br \/>\nNel pieno delle crisi ambientali e delle fragilit\u00e0 nelle supply chain globali, CoTToN BANK dimostra che \u00e8 possibile \ud835\udc2d\ud835\udc2b\ud835\udc1a\ud835\udc2c\ud835\udc1f\ud835\udc28\ud835\udc2b\ud835\udc26\ud835\udc1a\ud835\udc2b\ud835\udc1e \ud835\udc22\ud835\udc25 \ud835\udc1c\ud835\udc28\ud835\udc27\ud835\udc2c\ud835\udc2e\ud835\udc26\ud835\udc28 \ud835\udc22\ud835\udc27 \ud835\udc1c\ud835\udc28\ud835\udc25\ud835\udc25\ud835\udc1a\ud835\udc1b\ud835\udc28\ud835\udc2b\ud835\udc1a\ud835\udc33\ud835\udc22\ud835\udc28\ud835\udc27\ud835\udc1e.<br \/>\nPi\u00f9 che clienti, stakeholder: parte attiva di un cambiamento culturale che rende visibile la vita di ci\u00f2 che indossiamo e rafforza il legame con i territori.<\/p>\n<p>Un modello replicabile anche altrove?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Un \ud835\udc1b\ud835\udc2b\ud835\udc1a\ud835\udc27\ud835\udc1d \ud835\udc20\ud835\udc22\ud835\udc1a\ud835\udc29\ud835\udc29\ud835\udc28\ud835\udc27\ud835\udc1e\ud835\udc2c\ud835\udc1e di abbigliamento in cotone biologico ha trasformato un piccolo gesto \u2013 distribuire semi di cotone \u2013 in un\u2019intera\u00a0\ud835\udc22\ud835\udc27\ud835\udc1f\ud835\udc2b\ud835\udc1a\ud835\udc2c\ud835\udc2d\ud835\udc2b\ud835\udc2e\ud835\udc2d\ud835\udc2d\ud835\udc2e\ud835\udc2b\ud835\udc1a \ud835\udc29\ud835\udc1a\ud835\udc2b\ud835\udc2d\ud835\udc1e\ud835\udc1c\ud835\udc22\ud835\udc29\ud835\udc1a\ud835\udc2d\ud835\udc22\ud835\udc2f\ud835\udc1a. \ud835\udc43\ud835\udc5f\ud835\udc56\ud835\udc60\ud835\udc61\ud835\udc56\ud835\udc5b\ud835\udc52\u00a0ha appena lanciato CoTToN BANK, un progetto che permette ai clienti di \ud835\udc1c\ud835\udc28\ud835\udc25\ud835\udc2d\ud835\udc22\ud835\udc2f\ud835\udc1a\ud835\udc2b\ud835\udc1e \ud835\udc22\ud835\udc25 \ud835\udc29\ud835\udc2b\ud835\udc28\ud835\udc29\ud835\udc2b\ud835\udc22\ud835\udc28 \ud835\udc1c\ud835\udc28\ud835\udc2d\ud835\udc28\ud835\udc27\ud835\udc1e \ud835\udc1e \ud835\udc2c\ud835\udc1c\ud835\udc1a\ud835\udc26\ud835\udc1b\ud835\udc22\ud835\udc1a\ud835\udc2b\ud835\udc25\ud835\udc28 con calze e t-shirt. In cambio del cotone raccolto, i partecipanti ricevono punti con cui [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":2472,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2471","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/vvabc.it\/index.php?rest_route=\/wp\/v2\/posts\/2471","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vvabc.it\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vvabc.it\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vvabc.it\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/vvabc.it\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2471"}],"version-history":[{"count":1,"href":"https:\/\/vvabc.it\/index.php?rest_route=\/wp\/v2\/posts\/2471\/revisions"}],"predecessor-version":[{"id":2473,"href":"https:\/\/vvabc.it\/index.php?rest_route=\/wp\/v2\/posts\/2471\/revisions\/2473"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vvabc.it\/index.php?rest_route=\/wp\/v2\/media\/2472"}],"wp:attachment":[{"href":"https:\/\/vvabc.it\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2471"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vvabc.it\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2471"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vvabc.it\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}